Online Privacy Policy

The Virginia Wesleyan University (VWU) Online Privacy Policy describes information collected from visitors to the VWU website and how that information is used. The policy does not cover websites and services operated by third parties or websites and services outside of the University's domain, including those websites and services linked to or incorporated into the VWU website.

Information Collected and How Its Used

Personally Identifiable Information

Personally identifiable information is collected if you submit it voluntarily while using the VWU website.

If you choose to identify yourself (or otherwise provide personal information) when you use VWU online forms, your information will be collected by VWU for internal marketing and development purposes. It may also be used to respond to your inquiry, complete a transaction, or fulfill other forms of customer service. Information collected is kept in accordance with the University’s Records Retention Policy.

If you request information, services, or assistance, we may disclose your personal information to those third parties that are appropriate in order to fulfill your request.

We may also disclose to third parties aggregated, anonymous information regarding our traffic analysis and other information regarding our website. This information will not include personally identifiable data.

You may choose not to receive email communication from the University by “unsubscribing” using the instructions in any marketing email you receive from VWU.

Behavioral Information

Virginia Wesleyan University subscribes to Google Analytics, which uses cookies to collect anonymous traffic data. This information is analyzed by VWU and by Google Analytics to generate statistics for purposes such as guiding design considerations, improving the content and structure of our website, and determining problem areas. Google’s ability to use and share information collected by Google Analytics is restricted by the Google Analytics Terms of Use (as amended for government websites) and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this website by disabling cookies on your browser.

If you visit the VWU website, the following information may be collected from your browser:

  • the name of the domain and host from which you access the internet,
  • the IP address of the computer you are using,
  • the browser and operating system you are using,
  • the date and time you access our website,
  • and the internet address of the website (if any) from which you linked to the VWU website.

The University also tracks users anonymously through various web programming technologies to analyze the performance of marketing-related features on the VWU website. During this process, no personal information is collected.

Behavioral information is collected to:

  • to improve our websites.
  • determine the number of visitors to different sections of our websites
  • to ensure the websites is working properly
  • to help us make our websites more accessible and useful

How Long Information is Kept

Information collected is kept in accordance with the University’s Records Retention Policy.

Privacy Statement Updates

We reserve the right to amend and update this Privacy Policy at any time and for any reason. Any revisions to this Privacy Policy shall be effective immediately upon posting.

General Data Protection Regulation (GDPR)

If you are located in the European Union, under the General Data Protection Regulation (GDPR) you may have the right to (i) request access to and rectification or erasure of personal data, (ii) restrict or object to the processing of your data, (iii) in some cases, the right to receive or have your data transmitted in a portable format, and (iv) withdraw consent at any time.  Please contact us at the contact information provided if you would like to exercise one or more of these rights.

Acceptance of Terms

By using the Virginia Wesleyan University website, you consent to the collection and use of information described in this policy by the University and its affiliates. We reserve the right to change this policy at any time without advance notice.


For more information, contact the Office of Information Technology Services at 757.524.5900 or Website inquiries may be sent to